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Toy Sale

OnePass members get early access to selected
Big Brand Toy Sale and more deals^ online. Join now.

Early Access ends Wed 11:59pm AEDT 1 April.

Shop by category

20% off toys from these big brands*

Please be advised that the availability of certain stock may be delayed or intermittent in some states.
Please check online for your local store availability.

Frequently asked questions

^T&Cs, excl. apply. Early Access to sale is exclusive to active OnePass members and is available online only. Early Access starts 12pm AEDT 30/03/2026 and ends 11.59pm AEDT 01/04/2026. Discount applied at checkout upon login with an active OnePass membership. Selected items only. While stocks last. Online only stock is not available to WA customers. Excludes clearance and nursery. No rainchecks. Not in conjunction with any other offer.

*Offer ends 11:59pm AEST, Sunday 26 April 2026. While stocks last. No rainchecks. Not in conjunction with any other offer. Excludes clearance, books, craft, interactive gaming, nursery equipment, aquatic, tech, ride-ons, scooters, bikes & helmets.

¹Offer ends 11:59pm AEST, Sunday 26 April 2026. While stocks last. Selected products available online only. Online only stock is not available to WA customers. Excludes clearance. No rainchecks. Not in conjunction with any other offer.

²Offer ends 11:59pm AEST, Sunday 12 April 2026. No rainchecks. Not in conjunction with any other offer. Excludes clearance.

The Target Big Brand Toy Sale officially starts online and in-store on Thursday 2nd April, 2026. Please check online or contact your local store to confirm stock availability before visiting.

The Target Big Brand Toy Sale will end on Sunday 26th April, 2026. To be first to hear about our next Big Brand Toy Sale and more, sign up to eNews or download the Target app.

Save 20% on toys from Barbie, Hot Wheels, and Fisher-Price, plus up to 30% off selected LEGO sets! This year, we’ve also included 20% off selected licensed kids' clothing, including fleece and sleepwear. Exclusions apply; see T&Cs above for details.

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