Target Australia

Antenatal Care

Introduce by Lizzie Lovett and featuring our specialised Bounty Professor of Midwifery Hannah, this segment explains to mums to be the type of care they have to choose from, and other factors to take into account during pregnancy such as health and exercise.

Maternity Bras

Filmed at a Target store, this segment shows a pregnant women being fitted for a maternity bra, and explains to viewers all of the important information they need to consider when shopping for a maternity bra.

Preparing the Nursery

Again featuring Lizzie Lovett, viewers are guided through the set up of the nursery, and informed of the items they might want to think about purchasing prior to the babies arrival.

First 6 Weeks

Featuring a Tresillian expert, the first 6 weeks takes viewers through what they can expect with a newborn and helps to answer all of the questions that might arise in the early weeks.

Beyond Blue

5Featuring a Beyond Blue representative, this segment takes views through both pre-natal and post natal depression as well as the baby blues and provides information on how to get help if you find yourself in this situation.

Nappy changing

Featuring our midwifery expert once again, this demonstrates to viewers how to safely change your babies nappy in the early stages.

Bath time

This segment demonstrates how to safely bath your baby in the early weeks including advice on how to safely hold your baby and ideal water temperature.

Sleep and Settling

Again featuring Tresillian, this segment guides mums on some tips and advice on how to settle and soothe your baby in the early stages. It also provides information on how to get help if you are feeling overwhelmed.

Breastfeeding

Featuring the Australian Breastfeeding Association, this segment provides information on the benefits of breastfeeding, the best way to prepare for your baby, how to overcome some issues with breastfeeding, as well as how to get help if you are finding it difficult.

Immunisation

Featuring Dr Frank Brennan, this segments guides us through the immunisation process and advices of the benefits associated with having your baby immunised.