Kids Costumes - It's time to let their imaginations run wild in creative, cute and stand-out kids costumes at Target Australia. From kids' parties to Book Week, Halloween and family dress-ups, our kids costumes will make their next birthday or playtime extra special. With such a wide range to choose from, you're sure to find your little one a kids costume they'll love, whatever the occasion and whichever character they love this year.
Kids Princess & Fairy Costumes
Wanting to host a princess-themed party? Consider it sorted. Shop our range of kids princess and fairy costumes, then go the extra mile with themed
costume accessories like crowns, wands, wings and more to bring their dream look to life. A classic princess costume is always a favourite for kids parties and playtime alike, while a sparkly fairy costume brings a little extra magic to dress-up time. With plenty of colours and styles to choose from, there's a kids princess or fairy costume suit every little one's imagination.
Kids Superhero & Character Costumes
For your little hero, why not dress them up in their favourite superhero or action-figure costume? Our kids superhero costumes lets little ones save the day at parties, on school dress-up days or just around the house. Searching for an idea for their next special event or birthday? Host a costume party featuring your child's favourite characters, with a number of styles, themes and characters available to make the day a memorable one. You can even mix and match dress up kids costumes across the whole group so everyone joins in the fun from family to friends and beyond.
Shop Kids Costumes at Target Australia
From first Halloween outfits to everyday
dress-ups, kids costumes also make a brilliant
gift for birthdays, special events and the holidays. Explore our wide range of kids costumes online or in-store at Target Australia, browse more
Book Week inspiration, and check out our wider
toys range to keep the fun going all year round.
Kids Costume FAQs
How do I choose the right size in a kids' costume?
Kids costume sizing usually works to age ranges rather than everyday clothing sizes and the fit can vary between styles. If your child is between sizes or you want room to layer warm clothes underneath for an evening event, it's generally safer to size up. Checking the length and any fastenings also helps make sure they can move and play comfortably.
What should I look for in a kids costume my child will wear all day?
For events like Book Week or a long birthday party, comfort matters as much as the look. Soft, breathable fabrics, easy fastenings they can manage themselves and nothing too tight around the neck or arms all make a big difference. It's also worth choosing a kids costume they can sit, run and play in, since most kids won't stay still for long.
How do you wash and store kids dress-up costumes so they last?
Always check the care label first, as many kids costumes are best hand-washed or spot-cleaned rather than machine-washed, especially those with sequins, capes or attached details. Let them air dry fully before folding away and store accessories like wands or crowns together in a labelled box so the whole outfit is ready to go next time.
What are some easy kids costume ideas?
If your child isn't keen on a full costume, keep it simple with one clear, recognisable detail from a favourite book character like a signature hat, colour or prop paired with everyday clothes. It's lower-fuss, more comfortable to wear all day, and still gets them into the spirit of the event without a head-to-toe outfit.
Can kids costumes be used for everyday imaginative play?
Absolutely and they often get the most wear that way. Once the party or Book Week is over, kids costumes are brilliant for an at-home dress-up box, sparking role-play, games and storytelling for months to come. Buying pieces that mix and match also means kids can invent their own characters rather than sticking to just one.
