Target Australia is a mid-market department store renowned for delivering to its customers on-trend, fashionable, quality apparel and homewares.
As one of Australia's most successful retailers our aim is to make stylish living affordable and available to all Australians.
There are 277 Target and Target Country stores conveniently located across metropolitan and regional Australia.
• Target - 159 stores offering customers quality, on-trend fashionable apparel and soft homewares. Stores average 5,000 square metres of selling space, operate in metropolitan and major regional centres, and include a full offering of product categories.
• Target Country - 118 stores providing a limited range of Target merchandise including apparel and soft homewares, designed to meet the needs of the smaller communities in which it operates. Stores average 857 square metres of selling space and operate in smaller regional centres.
It all began in 1925 in Geelong, Victoria with the vision of one man: George Lindsay. Together with Alex McKenzie, he launched a number of stores with product ranges including dress fabrics, manchester and furnishings. Their business policy, which still holds true today was: 'Half the Profit, Twice the Turnover'.
By 1968, Lindsay & McKenzie Pty Ltd had grown to 14 small stores around Victoria. Myer Emporium Ltd, recognising the potential for growth, bought the business and the result was Lindsay's Target Pty Ltd.
In March 1973, we became Target Australia Pty Ltd, and in August 1985, the Myer Emporium Ltd and GJ Coles & Coy Ltd merged, becoming Coles Myer Ltd. In 1996 Fosseys and Target merged, and in 1999, Fosseys stores were converted into Target Country, bringing the benefits of our services and fashion to regional and country areas.
In late 2006, the group name changed to Coles Group Ltd after the divestment of Myer, and in November 2007, Target was acquired by Wesfarmers as part of the Wesfarmers acquisition of Coles Group Ltd.
Target Australia has no affiliation with Target Corporation US.